«What is understood is not yet believed; what is believed is not yet applied; and what is applied is not yet assimilated.»
This is more than a smart saying. It tellingly encapsulates what we all know all too well: that every statement and every message has its fair share of volatility and complexity.
It’s not just that the marketing and the communications worlds are continually evolving. It’s also that customer needs are subject to similar constant change. And that everything must be delivered ever faster, better and more inexpensively, too.
At Marketing Dynamics the speed and the quality go without saying – whatever the budget, and however large- or small-scale the commission may be.